WATAMI VIETNAM - HIGH QUALITY JAPANESE RESTAURANT FOR ALL

For Vietnamese consumers, Japanese food, particularly sushi, is no longer an odd thing. Vietnamese people, moreover, love Sushi a lot. Jap restaurants are rapidly growing. For these reasons, Canh Cam has to work carefully on Watami’s vision, development goals and upcoming online marketing strategies while taking on the project with the desire to make a difference between Watami and others.

Booking services and good experiment are two main things that Canh Cam wants to bring up to customers. Users can easily experience the real Japanese cuisine culture.

THE APPROACH

Through discussions and exchanges. Canh Cam and Watami decided to website design in the style of white background combined with Watami's black tone logo to enhance the image of luxury and traditional Japanese.

This makes every single theme on the website unique as well. The private interface is used for each type of device to match the usage habits of clients and the screen of the device.

In addition, to show the minimalism and good looking characteristics, we focus on the distance between things.

RESULTS

Watami’s website runs smoothly. The eye-catching and user-friendly interface makes it easy for customers to get information from Watami. This success has helped Watami brand awareness improved significantly and is expected to grow more in the near future.