Song Nguyen

The collaborative website between the two parties is not merely a “virtual billboard,” but a strategic information hub that positions Song Nguyen  as a reputable technical brand with deep expertise and a focus on practical operational value for the domestic manufacturing sector.

Song Nguyen  has accumulated over 19 years of specialized experience in factory automation and production energy optimization, backed by a team of engineers and experts well-versed in complex applications such as synchronous speed control, position control, and the high-technical demands of industrial production lines. Song Nguyen realized that not having a website would create a significant gap between actual capabilities and the image the business projects outward. This was the reason that drove the company to expand its partnership with Canh Cam, aiming to restructure the digital experience to ensure it aligns with technical specifics and future development directions. The start of this collaboration is not merely about developing an e-commerce website – it is about building a digital ecosystem that serves the sales team, technical staff, and industrial customers for the next stages of growth.

  • Industry
    Industrial production
  • Technology
    Wordpress
  • Website
    https://songnguyen.vn/

Our Approach

CanhCam designed and realized a website for Song Nguyen  with the goal of transcending the framework of an “online catalog,” transforming it into a platform that showcases technical mindset, products-services, flagship projects, and in-depth solutions. These solutions are built on a profound understanding of production processes and technical requirements—elements that industry businesses truly prioritize.

Key Features

  • Product categorization by specialized technical groups: The website divides product categories such as Yaskawa, Nidec, Permanent Magnet Motors, Medium-Voltage Inverters, Hydraulic Systems, etc., enabling industrial clients to quickly find equipment suited to their operational needs.
  • AI chatbot integration specialized in automation: The chatbot is customized to handle specific technical queries about Yaskawa inverters or PLC upgrade processes, drawing from data across over 6,000 real-world cases from Song Nguyen .
  • Clear organization of “Advanced Technical Services” section: This includes services like automation system design, PLC programming, and energy-saving assessment surveys—allowing clients to immediately recognize the broad scope of technical support available.
  • Lead-generation focused product detailing: While the website emphasizes informational depth over direct sales, product pages provide detailed specs, real-project images, and seamless contact forms to facilitate inquiries, positioning it as a gateway for B2B consultations rather than full e-commerce.
  • Multilingual support via WPML for international expansion: The website is configured for seamless switching between Vietnamese and English, emphasizing industry-standard technical terminology.

COMPREHENSIVE AUTOMATION SOLUTIONS, OPTIMIZING FACTORY OPERATIONS

Song Nguyen  is steadily affirming its role as a reliable solutions partner for factories by standardizing and digitizing its entire product, service, and project information system. Owning a specialized website platform not only strengthens the company’s position in the domestic automation market but also creates an effective connection point between technical capabilities, business operations, and multi-sector production value chains. This is a strategic step forward, turning the website into a true digital infrastructure—where technical knowledge, operational solutions, and production value are integrated, accessible, and ready to scale with Song Nguyen ‘s long-term development vision.

Cánh Cam - Web Design Agency uy tín chuyên nghiệp TPHCM
The Results

The project’s success is not solely measured by an efficiently operating website but also by the establishment of a sustainable partnership, where CanhCam accompanies Song Nguyen  in methodically introducing e-commerce thinking into the industrial manufacturing sector in a practical, realistic manner tailored to the enterprise’s technical specifics. This collaboration has enhanced lead quality through detailed technical content, fostering deeper client engagement without premature full-scale transactional features, paving the way for future evolutions in digital commerce.

Rate this article:
★★★★★
Other Projects

Sony Promotion

A promo site to introduce buyers to Sony Vietnam’s new offers, products, and discounts.

KFC Recruitment

A recruitment platform for KFC Vietnam to hire candidates for their restaurants across the countries.

Ecard Chubb

A professional website to tell the brand story and introduce an innovative Ecard for employees and visitors

JYSK

The JYSK Ecommerce website integrates multiple systems to provide customers with a seamless online shopping experience.

Rolls-Royce

A simple, elegant, and luxurious website of Rolls-Royce Motor Cars for annoucing its first authorized dealership in Ho Chi Minh City, Vietnam.