Shynh Group

Revolutionizing the modern beauty care experience, Shynh Group empowers consumers to explore optimal aesthetic treatments.

Shynh Group stands as Vietnam’s leading aesthetics and cosmetics conglomerate, securing a Top of Mind position in the domestic market while expanding across Southeast Asia. Founded in 2013 by female entrepreneur Lê Thị Xuân, the group has undergone a remarkable decade-long journey, developing an ecosystem of over 11 brands. Starting with Shynh House, focused on skin treatment and rejuvenation with a mission to enhance women’s beauty, health, and spirit, Shynh Group swiftly diversified into multi-sector operations. The year 2024 marks a significant milestone with the upcoming launch of Shynh Super Luxury—a premium multi-service beauty complex. Committed to delivering high-quality products and services while contributing to socio-economic development, Shynh Group continues to lead Vietnam’s beauty industry trends.

In the context of Vietnam’s booming beauty industry and its shift toward digitized business processes, Shynh Group recognized the importance of building a modern digital system to effectively connect with individual customers and franchise partners. Understanding this need, Shynh Group partnered with CanhCam, a specialist in website design and development, to create an online platform tailored to personalized beauty journeys.

  • Industry
    Aesthetic Institute
  • Technology
    Wordpress
  • Website
    https://shynhgroup.vn/

Our Approach

CanhCam approached the project like a refined fashion show. The website’s content was crafted with a harmonious blend of high-quality visuals from real treatment processes, detailed information on cutting-edge technologies, and professional franchise and training programs. This created an online platform that not only comprehensively showcases services but also inspires and builds deep trust with customers on their beauty journey.

Key Features

  • Professional and elegant interface: The homepage features a clear layout with a harmonious color scheme and high-quality imagery, creating an online space that mirrors the 5-star standards of physical facilities like Shynh House Premium.
  • Comprehensive and systematic information structure: Key business areas are organized logically, covering non-invasive aesthetics with medically certified filler and botox treatments, surgical aesthetics with hospital-standard safety protocols, and distribution of six cosmetic brands manufactured by Cosmax in South Korea.
  • Brand and achievement showcase: A detailed introduction to the brand ecosystem (Shin Nee, S-White, S-White Premium, S-White Makeup, SH Secret & Mia Organic), alongside a timeline of milestones and prestigious awards over a decade, fosters trust and reinforces brand credibility.
  • Training and franchise information: Integration of details about Shynh Academy—a professional training school—and franchise collaboration programs, supporting partners and individuals aspiring to start businesses in the beauty industry.

Igniting timeless beauty

The official website launch has significantly amplified Shynh Group’s online presence. With a fully responsive interface across all devices and professional SEO optimization, the platform successfully engages diverse customer segments—from beauty trend enthusiasts to businesses seeking partnership opportunities.

Cánh Cam - Web Design Agency uy tín chuyên nghiệp TPHCM
The Results

The modern aesthetics industry is not just about providing services; it’s a journey of affirming lifestyle and elevating self-worth. The Shynh Group website, developed by CanhCam, serves as a digital gateway to a comprehensive beauty ecosystem, where customers can easily explore tailored solutions—from advanced aesthetic technologies and internationally certified cosmetics to professional training programs.

 

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