Contact
CONTACT

Minh Ngoc Steel

A comprehensive website that establishes a strong digital presence, enhances brand credibility, and creates an effective channel to connect with potential customers in the construction materials industry.

Minh Ngoc Production & Trading Co., Ltd. was officially established in 2005. From its foundation in steel production, Minh Ngoc has continuously expanded into hydropower and construction materials, pursuing a sustainable, multi-sector development model. With over 20 years of experience in manufacturing, Minh Ngoc has solidified its position in the construction materials sector and is ranked among the largest enterprises in Hưng Yên Province. As Vietnam’s construction materials industry experiences robust growth driven by large-scale infrastructure projects, building a professional online platform has become critical for engaging partners, from contractors to investors. Recognizing the importance of digital transformation and the need to establish a strong online brand image, Minh Ngoc partnered with CanhCam, a specialist in website design and development, to create a digital platform that not only showcases its products but also reflects the company’s professionalism and vision for sustainable growth.

  • Industry
    Building materials
  • Technology
    Wordpress
  • Website
    https://mnsg.vn/

Our Approach

The design process focused on creating a coherent information structure, highlighting key products such as galvanized steel pipes and steel boxes available in various sizes, suitable for construction and hydropower projects. Content was meticulously developed by integrating images from modern production lines, combined with clear technical specifications and significant milestones, such as partnerships with Vinausteel, to build trust and foster effective connections between Minh Ngoc and potential customers.

Key Features

  • Modern Industrial Interface Design: CanhCam utilized a dominant navy blue and white color palette to create a professional web environment with a fixed header for seamless navigation. The Minh Ngoc logo is prominently displayed, paired with a simple yet comprehensive horizontal menu for essential functionalities.
  • Optimized Information Structure for the Steel Industry: The product categorization system is clearly designed, focusing on four main product lines—galvanized steel pipes, square/rectangular steel boxes, black steel pipes, and specialty steel products.
  • Multi-Dimensional Company Introduction Module: CanhCam integrated an “About Us” section detailing Minh Ngoc’s 20-year history since 2005, its factory location at Phố Nối A Industrial Park spanning 7 hectares, and its commitment to delivering high-quality products for both civil and industrial construction.
  • Enhanced User Experience: Leveraging WordPress expertise, CanhCam developed a fully responsive website, ensuring smooth display across all devices, from desktop to mobile, with optimized page loading speeds for quick access to product information.

Forging a Solid Foundation

Since its launch, the website has proven to be an effective marketing tool, enabling Minh Ngoc to expand its business network. The optimized design and high-quality content have transformed the website into a go-to reference for industry professionals in construction materials. The scientific organization of information and continuous updates have built user trust, leading to a significant increase in website traffic and opening up numerous potential business collaboration opportunities.

Cánh Cam - Web Design Agency uy tín chuyên nghiệp TPHCM
The Results

The construction materials industry plays a foundational role in shaping the urban and industrial landscape of the nation. Minh Ngoc’s website has become a digital bridge between the manufacturer and its customer community, providing transparent information about high-quality steel product lines through authentic imagery and detailed technical specifications, contributing to the growth of Vietnam’s construction industry.

Rate this article:
★★★★★
Other Projects
Sony Promotion

Sony Promotion

A promo site to introduce buyers to Sony Vietnam’s new offers, products, and discounts.
KFC Recruitment

KFC Recruitment

A recruitment platform for KFC Vietnam to hire candidates for their restaurants across the countries.
Ecard Chubb

Ecard Chubb

A professional website to tell the brand story and introduce an innovative Ecard for employees and visitors
JYSK

JYSK

The JYSK Ecommerce website integrates multiple systems to provide customers with a seamless online shopping experience.
Rolls-Royce

Rolls-Royce

A simple, elegant, and luxurious website of Rolls-Royce Motor Cars for annoucing its first authorized dealership in Ho Chi Minh City, Vietnam.