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An Phước – Pierre Cardin

An Phuoc Co., Ltd specializes in manufacturing and distributing high-end men’s and women’s fashion products in Vietnam through its An Phước – Pierre Cardin brand stores and Bonjour – Anamai lingerie brand stores.

Beyond the domestic market, An Phước has also expanded its partnerships to supply products to markets in Japan and Europe and has developed its men’s fashion brand in the Federal Republic of Germany.

  • Industry
    Fashion
  • Technology
    HTML5, CSS3, JS, JQuery
  • ASP.NET, Microsoft SQL
  • Website
    Xem trang web: www.anphuoc.com.vn

Our Approach

With the continuous development of e-commerce platforms, An Phước, a longstanding brand in the fashion industry, deeply understands the transformative impact of the digital era as customers gradually shift their habits toward online shopping.

Key Features

  • Brand positioning: A comprehensive strategy was developed, combining aesthetics and functionality, enabling An Phước to reach customers more effectively through a modern and intuitive interface.
  • Web strategy: The design ensures seamless performance across all devices, from desktops to smartphones, providing a consistent and cohesive user experience.
  • User interface and effects development (Front-end development): A dynamic UI was crafted with refined effects to deliver a professional and engaging experience right from the first visit.
  • Responsive website design: The design ensures seamless performance across all devices, from desktops to smartphones, providing a consistent and cohesive user experience.

An Phước - Pierre Cardin

An Phước’s new strategy involves separating the brand from the direct shopping platform to enhance management efficiency and provide faster service to customers.

Additionally, the ongoing pandemic has driven businesses and consumers to rapidly shift to online platforms, ensuring safety while still allowing essential purchases. Launching the e-commerce website at this time is a wise decision, helping to mitigate the losses caused by mandatory closures of physical stores during lockdowns.

Cánh Cam - Web Design Agency uy tín chuyên nghiệp TPHCM
The Result

The development of the promotional website has effectively supported An Phước – Pierre Cardin in introducing high-quality products, offers, and promotions in a systematic and visually appealing manner. This not only enhances customer experience and satisfaction but also helps increase website traffic, expand the customer base, and boost revenue, thereby strengthening the brand’s position in the Vietnamese market. The final product has received high praise from customers, bringing us pride and satisfaction.

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