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B Factory Vietnam

Shaping the Digital Space to Conquer the Automotive Accessories Market

Since its inception in 2015 in Dong Nai, B Factory Vietnam Co., Ltd. has established itself as a leading manufacturer of automotive accessories, specializing in sophisticated and durable car interior solutions, particularly for VinFast models such as VF3, VF5, and Lux A. With over 25 years of industry experience, B Factory takes pride in delivering products like rear seat back panels, floor mats, and interior protection accessories, crafted from premium ABS materials and natural rubber, meeting stringent safety and aesthetic standards. Headquartered in Trang Bom, Dong Nai – a hub of industrial manufacturing in Southern Vietnam – B Factory serves not only the domestic market but also exports to international partners, delivering practical value to car users with the motto: “Protect Your Ride, Elevate Your Experience.”

Recognizing the power of the digital space in enhancing product quality and expanding global reach, B Factory Vietnam partnered with CanhCam to create a refined website. More than just a platform to showcase products, this website serves as a strategic gateway, bringing B Factory’s automotive accessory solutions closer to global customers, from individual users to industry partners.

  • Industry
    Manufacturing automotive accessories
  • Technology
    PHP & Wordpress
  • Website
    https://bfactoryvn.com

Our Approach

The design team understood that B Factory does more than supply products – it provides solutions to protect and enhance car interiors, from preventing scratches on seat backs to maintaining cabin hygiene. To reflect B Factory’s ethos of “superior quality,” CanhCam developed a digitalization strategy focused on highlighting the practicality and durability of the products. Through collaborative sessions with B Factory’s team, we identified the need for a website that not only displays the product catalog but also conveys the meticulous craftsmanship behind the production process, from premium ABS machining to quality control adhering to international standards.

Key Features

The website, crafted by CanhCam, embodies B Factory’s DNA: quality, durability, and utility. The following unique features not only showcase the products but also deliver an optimized shopping experience for customers:

  • 360-Degree Real-Product Image Gallery: The Products section of the website offers a detailed collection of images showcasing accessories like rear seat back panels and floor mats, complete with 360-degree views and real-world installation videos. Customers can closely examine design details, from the precise fit of seat back panels on the VinFast VF3 to the durability of natural rubber floor mats, empowering them to confidently select the right products.
  • Vehicle-Specific Accessory Selection Tool: The website integrates a smart filter, allowing customers to choose accessories based on their vehicle model (VF3, VF5, Lux A) and specific needs (seat back protection, waterproof floor mats). Tailored for the automotive accessory industry, this feature streamlines the search process and ensures perfect compatibility with customers’ vehicles.
  • Intuitive Installation Guides via Video: A standout feature of the website is its collection of video tutorials demonstrating accessory installation, from attaching 50kg load-bearing rear seat back panels to cleaning floor mats. These videos highlight the ease of use and reinforce B Factory’s commitment to convenience and practicality for users.

Capturing B Factory’s Spirit of Practicality and Quality

The collaboration between CanhCam and B Factory Vietnam exemplifies the fusion of traditional manufacturing values with a modern digital vision. The website is not just a product showcase but a tool to expand B Factory’s market reach, from individual customers in Vietnam to international partners. Its sleek interface, detailed content, and real-world imagery enable B Factory to solidify its position as a leading automotive accessory manufacturer, meeting both quality and aesthetic standards.

Cánh Cam - Web Design Agency uy tín chuyên nghiệp TPHCM
The Results

The partnership between CanhCam and B Factory Vietnam has created a world-class digital space where product quality and user convenience take center stage. The website serves as more than a marketing tool – it is a bridge connecting B Factory’s automotive interior solutions to customers, from VinFast owners in Vietnam to global industry partners. CanhCam is proud to have played a pivotal role in shaping B Factory’s brand in the digital era, delivering practical value and elevating the experience for the automotive accessory industry.

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